Retail giants bet on rural India to push growth
Retail giants have drawn up aggressive plans to make inroads into the smaller cities and towns of India and are employing a variety of tools, including ramping up local language coverage. With the farm sector seen as key support to growth against the mayhem triggered by the pandemic, these companies sense an opportunity to increase sales betting on rural and small-town India.
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Retail giants have drawn up aggressive plans to make inroads into the smaller cities and towns of India and are employing a variety of tools, including ramping up local language coverage. With the farm sector seen as key support to growth against the mayhem triggered by the pandemic, these companies sense an opportunity to increase sales betting on rural and small-town India.
